AQUARELY, by IT&LY Hairfashion

Represents an entire new generation of state of the art permanent hair color technology. As a result of extensive research and care, IT&LY Hairfashion chemists have created a color that offers uncompromising color intensity, color range, condition and coverage. The careful choice and specific balance of advanced coloring molecules maximizes the dispersion and penetration of AQUAR&LY to perfectly integrate with the hair's natural inner keratin structure, resulting in long lasting, perfectly balanced hair color.